This project’s objective is to use sustainability techniques and principles along with habit-forming technology to create long-term, measurable change in the relationship between the PNW human community and the SRKW. The future of a sustainable Salish Sea ecosystem depends on a period of restoration and habitat recovery. Understanding the complex system of the Salish Sea and how even the most minor behaviors impact the SRKW relies on analyzing the technosphere surrounding the SRKW habitat. Human communities surrounding the Salish Sea impact the SRKW daily, and Systems Thinking provides the opportunity to explore the interrelationships and find leverage points. Human interaction and impact will need to be balanced with constant conservation efforts. Evaluating conservation efforts can be prioritized by using The Natural Step. Based in four sustainability principles, The Natural Step will act as a compass and help guide value-driven action for the app. Finally, forming new and sustainable habits in concerned PNW individuals needs to be supported by an engaging experience designed to frequently connect their concern to a solution. The Hook Model, developed as a four-step process to subtly encourage behavior changes, acts as a guide to create a product/service that influences positive habits.